Blogs

It may indeed be true to say that nowadays, in this realm of hybrid opportunities, pursuing an internship is a necessary cornerstone.Therefore, in order not to be perplexed in front of the workforce and not to be bombarded with different offers and ideas as well as to determine and ameliorate your ...

Asking “what’s typical commission for SaaS salesperson?” is like asking “how expensive should I price my SaaS product?” or “how long should I spend on developing my software?”. To answer your questions correctly, we need to ask for clarification and more details about your software, its complexity ...

If you want to build a website for your SaaS business or improve the existing one, you should be aware of an important distinction — is your product intended for B2C or B2B users? Although the distribution model is the same, that’s pretty much the only similarity between the two markets. As they ...

10 Ways to Use ChatGPT in your SaaS to Skyrocket your Business 10.03.2023 – Fahad Khan 10 Ways to Use ChatGPT in Your SaaS to Skyrocket Your Business Wondering how to use ChatGPT in SaaS business? Well, you’ve come to the right page. AI technologies have been evolving by leaps and bounds, and ...

Instagram Algorithm For SaaS Companies: What You Need To Know 13.02.2023 – Sheila Instagram Algorithm For SaaS Companies: What You Need To Know Learning how to leverage and work with the Instagram algorithm is one of the most important things SaaS companies can do to boost their online presence. ...

Your SaaS business marketing strategy is essential to its growth and success, however, it will be meaningless if it’s not segmented for the target audience based on the firmographics. Confused what firmographics means and how it’s important? Let me help you out! In this blog post, I’ll walk you ...

As a growing SaaS company, do you want to know how to deal with the increasing number of online activities? As everyone goes online to do business, find a solution to a problem, and acquire the needed information, the competition in any sphere heats up. It applies to every sphere, including SaaS ...

How SaaS-Based Video Editors Can Be Your Next Best Marketing Tool 03.10.2022 – Artash Arakelyan How SaaS-Based Video Editors Can Be Your Next Best Marketing Tool Videos are the most compelling forms of communication today. They are also highly effective forms of marketing. But, like anything else, ...

SaaS Reporting Guide: Cohort Analysis, Sales Metrics, CAC & More 11.08.2022 – Ryan Erwin SaaS Reporting Guide: Cohort Analysis, Sales Metrics, CAC & More It’s essential to closely monitor the performance of your SaaS organization and evaluate if it’s performing well. This sector has made ...

How To Create a Knowledge Base for SaaS Business 10.01.2022 – Kristian Kusenda What is Virtual Customer Service & How you can Make yours Awesome What is virtual customer service? Gone are the days when you had to visit a specific place hoping to get a refund or solve other customer problems. ...

SaaS products are helping businesses in a lot many ways. Creating a wonderful customer experience is the major goal for almost all businesses. And yet, all SaaS businesses are focusing on giving the best to their customers. Part of having a trustworthy customer service many SaaS companies make an ...

5 Business Video Types You Should Make as a SaaS Company 05.02.2022 – SaaS Growth 5 Business Video Types You Should Make as a SaaS Company SaaS, being a business model where customers pay for the use of software hosted on a remote computer, usually requires a special approach to promotion – for ...

A high-performing, scalable sales team lies at the heart of most SaaS businesses’ success. But as investments increase and revenue targets along with them, many startups are faced with the same challenge as they grow: how can they scale their sales team quickly and effectively? There’s no hard and ...

How to Design an Effective Welcome Email for SAAS Companies December 8, 2021 – Artash Arakelyan How to Design an Effective Welcome Email for SAAS Companies Your SAAS company relies on your customers’ understanding of correctly using your software product to its fullest potential. That’s why it’s up ...

Writing A SaaS Agreement: 10 Steps to Follow December 6, 2021 – Jessica Fender Writing A SaaS Agreement: 10 Steps to Follow Do you want to build long-term customer relationships and make your SaaS company a success? If so, you should strive for transparency and keep your customers informed about ...

Insanely Useful Tips to Prevent a WordPress Hack December 5, 2021 – Lucy Manole Insanely Useful Tips to Prevent a WordPress Hack So, you’re one of the unlucky ones whose website has been hacked. You scramble around to find a solution with Google and don’t really find anything useful. The problem is ...

What You May Be Missing Without SaaS Metrics Visualization November 24, 2021 – Ryan Erwin What You May Be Missing Without SaaS Metrics Visualization When you are working on a B2B software of any kind, the new features are not the only ones that matter. Statistics of both user engagement and ...

21 SaaS Startups to Watch Out For October 22, 2021 – Jafar Sadhik 21 SaaS Startups to Watch Out For Your SAAS company relies on your customers’ understanding of correctly using your software product to its fullest potential. That’s why it’s up to your marketing team to send campaigns to your new ...

How to create social proof for your new online B2B business September 15, 2021 – Christie Passaris How to create social proof for your new online B2B business saas customer supportSocial proof is one of the most effective ways to grow your online business, generate conversation and boost sales. ...

An Ultimate Guide to Write Better B2B SaaS Website Copy September 15, 2021 – Jessica Fender An Ultimate Guide to Write Better B2B SaaS Website Copy Website copy, or the text surrounding your product portfolio and blog posts, matters as much as its design. The way you write navigation text, calls to ...

How to Set Up a Marketing Strategy for SaaS Startups? September 9, 2021 – Artash Arakelyan How to Set Up a Marketing Strategy for SaaS Startups? If you are developing a SaaS or any other digital product, you have to prepare yourself to compete against the bigger players in the market. In this post ...

How To Choose Engaging Topics for Your SaaS B2B Blog August 20, 2021 – Artash Arakelyan How To Choose Engaging Topics for Your SaaS B2B Blog Without a Content Marketing strategy, how will your SaaS business survive? This might seem like an over-exaggeration, but there’s a hint of truth in this. The ...

How to Choose Between IT Staff Augmentation and Dedicated Development Team August 19, 2021 – Iryna Bilyk How to Choose Between IT Staff Augmentation and Dedicated Development Team Today, we have countless ways to hire IT talent to suit varied development needs. Outsourcing has remained a popular ...

How can SaaS companies boost user engagements with video marketing? August 10, 2021 – Artash Arakelyan How can SaaS companies boost user engagements with video marketing? The benefits of B2C video marketing have been known for years – consumers love a dynamic experience. However, B2B video ...

How to Capitalize on The Short Sales Cycle of SaaS July 25, 2021 – Deivin Partida How to Capitalize on The Short Sales Cycle of SaaS The rapidly growing software-as-a-service (SaaS) boom presents serious opportunities for businesses that are willing to take advantage of the demand for web-based ...

How SaaS Help Small Businesses To Flourish Amid Contingencies July 21, 2021 – Deep Moteria How SaaS Help Small Businesses To Flourish Amid Contingencies The adoption of SaaS solutions among businesses has been growing at an astonishing pace in the last year. SaaS, also referred to as Software as a ...

How to Find Your Key Demographics and Best Support Them With Your Business Model July 5, 2021 – Eleanor Hecks How to Find Your Key Demographics and Best Support Them With Your Business Model You must know who your target audience is to best market your product or service. The key demographics that ...

Understanding Customer Churn in SaaS And 5 Battle-Tested Ways To Reduce Churn(With Examples) May 3, 2021 -Dev Raj Singh Understanding Customer Churn in SaaS And 5 Battle-Tested Ways To Reduce Churn(With Examples) Introduction Whether you’re a SaaS manager in an early-stage start-up or an industry ...

Incredo Named one of the Top HubSpot Partners & Consultants by Clutch March 25, 2021 – Artash Arakelyan Incredo Named one of the Top HubSpot Partners & Consultants by Clutch There are so many SaaS products available in the market and the competition is so high! Only 466 tools in the billing ...

Whether you are running a B2B or B2C business, the key to any marketing strategy is how you present your brand. A media kit is a collection of materials that shows a preview of your brand and outlines its best qualities. This packet of information is sort of an elaborate business card that helps ...

Becoming Hubspot Certified Partner Agency in 2021: The Good, The Bad And The Ugly March 10, 2021 – Pavel Aramyan Becoming Hubspot Certified Partner Agency in 2021: The Good, The Bad And The Ugly HubSpot is the leading all-in-one marketing automation platform in the world with more than 11.000 ...

10 SaaS Companies that Excel at Customer Support: Key Insights February 18, 2021 – Anastasiia Lastovetska 10 SaaS Companies that Excel at Customer Support: Key Insights Do you think that you provide great SaaS customer support? Think again. In 2020, around 47% of customers stopped doing business ...

How To Use Buyer Intent Data For Effective Sales And Marketing Alignment? How To Use Buyer Intent Data For Effective Sales And Marketing Alignment? February 9, 2021 – Vyshnavi Basuthkar How To Use Buyer Intent Data For Effective Sales And Marketing Alignment? Buyer intent data is a powerful tool to ...

Top SaaS homepage Design Mistakes You Should Avoid to Get More Conversions January 15, 2021 Mostafa Dastras Top SaaS homepage Design Mistakes You Should Avoid to Get More Conversions Your Saas homepage design as the forefront of your business. Just as the forefront of a brick-and-mortar business ...

6 Outstanding SaaS Email Marketing Examples for 2021 (And What You Can Learn From Those) December 29, 2020 – Sona Hovhannisyan 6 Outstanding SaaS Email Marketing Examples for 2021 (And What You Can Learn From Those) Marketing and promoting your SaaS solutions can sometimes be tricky. The reason is ...

Feature Marketing: Waste Of Time Or Awesome Tool? December 28, 2020-Vlad Orlov Feature Marketing: Waste Of Time Or Awesome Tool? Feature marketing is a relatively new term, but SaaS companies have already taken a great interest in it. Back in the day, you would launch your software, run a marketing ...

Affordable, yet effective SaaS public relations ideas. But does your company need a PR strategy at all? First, you do it for your team. Not only for those you are already employed but for recruiting as well. Good PR makes potential candidates want to join your company and be part of your success. ...

21 SaaS Companies Share Christmas Marketing Tactics For Incredo’s Holiday Post December 21, 2020 – Aida Grigoryan 21 SaaS Companies Share Christmas Marketing Tactics For Incredo’s Holiday Post If you are reading these lines, I guess the Christmas season is almost there. And you look for ideas on ...

SaaS Lead Nurturing Made Easy: 5 Strategies To Hit Your Monthly Conversion Goals in 2021 December 21, 2020 – Aida Grigoryan SaaS Lead Nurturing Made Easy: 5 Strategies To Hit Your Monthly Conversion Goals in 2021 What does SaaS lead nurturing exactly mean to your SaaS company? Generally, lead ...

Just look at customer acquisition vs retention statistics. What do you see? When you acquire a new customer, it costs you 5x more than if you retained your existing customer. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. Existing customers are ...

Incredo’s Guide for Remote Teams to Survive Coronavirus December 20, 2020 – Aida Grigoryan Incredo’s Guide for Remote Teams to Survive Coronavirus The outbreak of coronavirus brought changes that companies were forced to admit. One of the major changes was that many businesses switched to a remote ...

Does your business have everything it needs? With new demands and even newer technology, it’s much harder for a business to develop its own mobile app or website interface. Finding a good software development team in North America for a reasonable budget is a rare occurrence. This is why most ...

Almost all industries witness decline in revenue because of the coronavirus crisis. And SaaS companies aren’t exceptions. But human nature and the will to move forward help companies even in the hardest times to come up with creative initiatives to spread the word about their companies. We ...

The Ultimate Guide To Your SaaS Website Localization: Conquering Foreign Markets [GUDIE 2021] December 1, 2020 – Sona Hovhannisyan The Ultimate Guide To Your SaaS Website Localization: Conquering Foreign Markets [GUDIE 2021] Adapting apps and services to foreign markets is something that many ...

Outsourcing marketing for small business and various activities in general has grown in the last decade. According to recent statistics, outsourcing market amounted to 85.6 billion USD in 2018, 62 billion USD of which was provided by IT industry. Research, strategy and market analysis are ...

Facebook Ads For SaaS: Get New Paying Users [2021] November 28, 2020 – Aida Grigoryan Facebook Ads For SaaS: Get New Paying Users [2021] What are common objections that you hear (or have) regarding Facebook ads for SaaS companies? “Users log in to Facebook to see posts from their friends and for ...

Outsourcing Marketing for Small Business in 2021 November 27, 2020 – Sona Hovhannisyan Outsourcing Marketing for Small Business in 2021 Once, Erik Huberman, founder of Hawke Media, said: “When launching a business, it’s critical to do what you are good at; sticking with your core competency is an ...

Inbound Sales Methodology for 2021: How it Works With Inbound Marketing November 25, 2020 – Sona Hovhannisyan Inbound Sales Methodology for 2021: How it Works With Inbound Marketing Marketing used to be all about cold calls, trade shows, email list buying and other activities that people would deem ...

SaaS Security: 15 Ways to Avoid Risks November 24, 2020 -Artash Arakelyan SaaS Security: 15 Ways to Avoid Risks SaaS has become the most common software delivery model in the world, and this trend isn’t going to decline anytime soon. SaaS applications are so popular for a good reason. First, users ...

9 Working Ways to Boost Your SaaS Conversion Rate [2021 GUIDE] November 22, 2020 – Sona Hovhannisyan 9 Working Ways to Boost Your SaaS Conversion Rate [2021 GUIDE] Simply having a SaaS product that is useful, easy to use, customizable and affordable is not enough in order to ensure a steady stream ...

Have you noticed one of the latest and growing trends in the worklife? Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing programs. Precisely – about SaaS ...

Enterprise SaaS Spending Statistics and Trends for 2021 November 20, 2020 – Sona Hovhannisyan Enterprise SaaS Spending Statistics and Trends for 2021 SaaS has been growing at rapid rates during the past several years. The competition is already huge and it’s only increasing. In 2018, SaaS companies ...

Outsourcing Your SaaS Marketing in 2021: Choose an Agency That Digs Your Business November 20, 2020 – Pavel Aramyan Outsourcing Your SaaS Marketing in 2021: Choose an Agency That Digs Your Business As a SaaS vendor, you should be familiar with how competitive the environment in this field is. ...

Avoid “Bad” Marketing Leads and “Lost” Sales Opportunities [2021 GUIDE] November 18, 2020 -Sona Hovhannisyan Avoid “Bad” Marketing Leads and “Lost” Sales Opportunities [2021 GUIDE] There are many inbound marketing campaigns that successfully generate leads but these leads are not converted to ...

High-impact Ideas for Your SaaS Landing Page: This Is What You Need To Know for 2021 November 17, 2020 -Artash Arakelyan High-impact Ideas for Your SaaS Landing Page: This Is What You Need To Know for 2021 The most important pages on a SaaS business website are definitely its landing pages. Main ...

9 SaaS Marketing Tactics At First Hand That Have Worked Like A Charm [2021] November 13, 2020 – Chintan Jain 9 SaaS Marketing Tactics At First Hand That Have Worked Like A Charm [2021] Marketing is approached differently in each industry. The audience and the platforms keep changing with the ...

How many software review sites are you present at? Do you know what role your SaaS product reviews can play in your business success? The truth is – product reviews can help you in a number of ways and even be crucial in your sales process. Acknowledging the power of reviews, we’ve prepared this ...

SaaS Marketing Budget Explained: 2021 Guide November 12, 2020 – David Tashjian SaaS Marketing Budget Explained: 2021 Guide Determining the effect of marketing on a SaaS company’s growth is not black and white – it is not acas simple as one may think. A lot of factors need to come together in order ...

SaaS Startup Pre-Launching: A Complete Checklist for 2023 November 9, 2020 -Harikrishna Kundariya SaaS Startup Pre-Launching: A Complete Checklist for 2023 Every startup has to undergo the pre-launch process. The period of pre-launch will determine whether your product will make its way to the ...

Marketing and Sales Synergy Model for SaaS [2021] November 9, 2020 – David Tashjian Marketing and Sales Synergy Model for SaaS [2021] Sales and marketing teams share almost identical goals: driving revenue, increasing profits and delighting customers. However, a lot of bigger companies in the SaaS ...